28/03/2023 Press release
TotalEnergies Forays into Online-to-Offline Segment in India with VehicleCare and Automovill
Mumbai, March 28, 2023 – TotalEnergies Marketing India Private Limited (TEMIPL) has inked partnership agreements with two Online to Offline (O2O) automobile service aggregators in India to enhance customer touchpoints across multiple channels. The service aggregators are VehicleCare and Automovill based in Gurugram and Bengaluru respectively.
With 59%* internet penetration in urban India, Indian consumers are increasingly looking for transparent, convenient, high-quality services at their doorstep. VehicleCare and Automovill both provide one-stop automobile services to vehicle owners - through just a few clicks on their mobile and desktop applications.
At TotalEnergies, customer centricity is a core focus of its efforts to enhance customer experience. The strategic partnerships between TEMIPL and the two O2O aggregators will allow TotalEnergies’ automotive lubricants to reach customers at over 750 car servicing workshops across the country by end 2023.
Commenting on the partnerships, Olivier Sabrié, Chairman & Managing Director, TEMIPL, said, “TotalEnergies has been at the forefront of driving digital innovation to offer greater value to our customers. Collaborating with Automovill and VehicleCare is in line with our focus to deliver quality lubricants through our partner workshops, directly to consumers. The O2O channel will provide more drive-ins to our partner workshops and convenient service to our customers.”
Mridu Mahendra Das, CEO of Automovill, said, "Automovill is excited for aligning itself with TotalEnergies O2O vision. Team Automovill is aggressively working on democratizing the aftersales service ecosystem in India through aggregating as well as onboarding workshop in its network. Partnering with TotalEnergies will give us the right traction to deliver quality to our customers.”
Arvind Verma, CEO of VehicleCare, added, "VehicleCare is thrilled to collaborate with TotalEnergies, and we believe that our shared vision of customer centricity will empower us even more in serving our customers better. With this new alliance, we look forward to providing our customers with unique digital experience along with quality products to enhance their vehicle life cycle in the most efficient and tech enabled way."
TEMIPL has a growing portfolio of services and products across India including lubricants for automotive and industrial applications, LPG for domestic and commercial applications, and specialty applications products. Latest new service offerings include car care products and Wash services.
*Nielsen Bharat 2.0 Study 2022
(L-R) Arvind Verma - CEO, VehicleCare, Olivier Sabrié - Chairman & Managing Director, TEMIPL & Mridu Mahendra Das – CEO, Automovill at the partnership signing ceremony
About TotalEnergies Marketing India Pvt Ltd.
TotalEnergies Marketing India Private Limited (TEMIPL) started operations in India in 1993. In the country, the company has growing presence in businesses, namely lubricants for automotive and industrial applications, LPG for domestic and commercial applications, and special fluids. TEMIPL has seven industrial plants in the country and a retail network of Auto LPG Dispensing Stations.
TotalEnergies also operates an underground LPG storage facility at Vizag through a 50:50 JV with HPCL (South Asia LPG Ltd), and manufacturing & marketing of modified bitumen derivatives through a 50:50 Joint venture company with Indian Oil Corporation Limited for modified bitumen (IndianOil Total Private Limited).
About the Marketing & Services division of TotalEnergies
TotalEnergies’ Marketing & Services business segment offers its professional and private customers a wide range of broad energy products and services—petroleum products, biofuels, charging and related services for electric vehicles, gas for road and maritime transportation—to support them in their mobility and help them reduce their carbon footprint. Every day, over 8 million customers visit our 16,000 service-stations all over the world. As the world’s number four in lubricants, we design and sell high-performance products for the automotive, industrial and maritime sectors. And to provide the best response to the needs of our B2B customers, we deploy our sales forces, our international logistics network and our diverse offering. We operate in 107 countries, where our 31,000 employees stand close to all of our customers.
TotalEnergies is a global multi-energy company that produces and markets energies: oil and biofuels, natural gas and green gases, renewables and electricity. Our more than 100,000 employees are committed to energy that is ever more affordable, cleaner, more reliable and accessible to as many people as possible. Active in more than 130 countries, TotalEnergies puts sustainable development in all its dimensions at the heart of its projects and operations to contribute to the well-being of people.
Kanchan Dahiya : +91 9136442111 | [email protected]
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